Recently returning from the archives, the new iteration of this fan favorite combines familiar elements of 2000s designs with angular overlays in a streamlined silhouette with a unique visual identity.

For their take on the 740, JJJJound revisits the familiar earthy colorways that have become central to their New Balance collaborations over the years. With a palette grounded in warm tonal beiges and taupe, the Montreal design studio combines a soft neutral foundation with dark navy and deep red contrasting accents for a look inspired by classic New Balance suede trainers.

Features

ABZORB midsole absorbs impact through a combination of cushioning and compression resistance

Co-branded tongue tag and insoles

JJJJound branding at lateral heel

Custom packaging

Material

Mesh upper

Translucent synthetic overlays

Style #:

U740N8M2

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